Mô tả
Thông tin chi tiết về Contemporary Strategy Analysis 9E Text Only
| Công ty phát hành | CDIMEX |
| Nhà xuất bản | John Wiley & Sons Ltd |
| Tác giả | Robert M. Grant |
| ISBN-13 | 978-1119120834 |
| Kích thước | 18 x 1.8 x 24.4 cm |
| Loại bìa | Paperback |
| Số trang | 480 |
| ISBN-10 | 1119120837 |
| Phiên bản | 11/12/2015 |
| SKU | 2608239055488 |
Contemporary Strategy Analysis 9E Text Only
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.
In this new edition several topics have increased emphasis including: platform–based competition and ′ecosystems′ of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
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